Back in early May Falcons Owner & Chairman Arthur Blank, along with Atlanta Mayor Kasim Reed, implored citizens throughout Metro Atlanta to "Rise Up" and volunteer their time or service to organizations in need.
Just a month later, it's clear that Blank and Reed's words have clearly resonated throughout North Georgia.
Nearly 2,500 citizens have committed their time and service after choosing a local volunteer opportunity on the RiseUpAtlanta.com website. And the collective civic effort shows no signs of slowing.
"A big thank you to the thousands of people who have already risen up in the name of civic service," said Falcons President Rich McKay. "This is just the beginning of a movement that's going to make a difference in so many lives."
Hands On Atlanta, one of the largest community-based volunteer service organizations in the United States, partnered with the Atlanta Falcons to organize and coordinate the service opportunities. Individuals who sign up and attend a volunteer activity also receive a Rise Up Atlanta team t-shirt.
The entire Blank Family of Businesses, including all associates within the Falcons organization, helped kick off the initiative by participating in a day of service at the City of Refuge, an organization that provides life saving resources and life building tools to individuals and families living at the poverty line (view photos).
Watch Arthur Blank and Kasim Reed kick off the Rise Up Atlanta outreach campaign last May: