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Roddy White
Director of Event Marketing and Client Services

Biography

Roddy White is a veteran of 16 years in the NFL and various major sporting events. He begins his 11th season as Director of Event Marketing with the Falcons. White is responsible for the club’s special events, game presentation, creative services, mascot program, cheerleading program, advertising and promotions. Under White’s stewardship, the Falcons have attracted star acts in various music genres such as James Brown, Ashanti, Sugarland, The Temptations, Travis Tritt, Ludacris, LeAnn Rimes, NeYo and the Pointer Sisters as regular performers at home games. Prior to his appointment with the Falcons, he spent six seasons with the Jacksonville Jaguars as the club’s Director of Special Events and Promotions. A graduate of the University of Georgia, he lives with his wife, Patti, and daughters, Whitney and Sydney, in Alpharetta, Georgia.
Roddy White is a veteran of 16 years in the NFL and various major sporting events. He begins his 11th season as Director of Event Marketing with the Falcons. White is responsible for the club’s special events, game presentation, creative services, mascot program, cheerleading program, advertising and promotions. Under White’s stewardship, the Falcons have attracted star acts in various music genres such as James Brown, Ashanti, Sugarland, The Temptations, Travis Tritt, Ludacris, LeAnn Rimes, NeYo and the Pointer Sisters as regular performers at home games. Prior to his appointment with the Falcons, he spent six seasons with the Jacksonville Jaguars as the club’s Director of Special Events and Promotions. A graduate of the University of Georgia, he lives with his wife, Patti, and daughters, Whitney and Sydney, in Alpharetta, Georgia.