Community Programs

Each year the Falcons create and run several programs in the community. Check out some of the main community projects and navigate deeper into the site for more information.

  • To read the 2010 Falcons in the Community Recap, click here.
  • To read the 2009 Falcons in the Community Recap, click here.

First Down for Fitness Elementary and middle school students (grades 3-7) are challenged to eat healthy and lead a healthy lifestyle.

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Read with a Falcon Read alongside your favorite Falcons players and cheerleaders with this online reading program.

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FalCan Food Drive The Falcons host its annual food drive benefitting the Atlanta Community Food Bank.

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Toys for Tots The Falcons partner with O’Reilly Auto Parts and the United States Marine Corps to host its annual toy drive.

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Community Quarterback Award Volunteers (ages 13 and up) across the State of Georgia are honored for their dedication to bettering the community.

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Youth Weekend at Training Camp Youth under the age of 17 are invited to take part in fun activities during the Falcons training camp in Flowery Branch.


Falcons Football Academy This workshop teaches novice fans the “Xs and Os” of football through demonstrations from current and alumni Falcons players.


Atlanta Falcons Junior Cheerleaders Girls ages 5-16 have the chance to perform during half_time at a Falcons home game. Read more »


Atlanta Falcons Cheerleaders See what’s new with the Atlanta Falcons Cheerleaders and Show Troupe.

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Falcons Rookie Club sponsored by United Healthcare of Georgia Falcons Rookies make several community appearances throughout the year. This program introduces the players to different ways they can give back to the Atlanta community.

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Heroes in the Classroom The Atlanta Falcons and Symetra Financial are partnering to recognize Heroes in the Classroom. Sixteen K-12 teachers across the state will be named a Symetra Hero in the Classroom during the 2010 NFL season. Winners will be selected based on their ability to balance the core curriculum with students’ individual needs; build trust among students, parents and the community; and invest in their students’ long-term success.

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Hometown Huddle The Falcons teams up with United Way for this league-wide day of community service and fan appreciation.

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Falcons Fitness Flag Crew Civic and non-profit groups from across that state participate in pre-game entertainment by unfurling a giant Falcons flag during before kick-off at each home game.


Atlanta Falcons Women’s Association Spouses of Falcons players, coaches and staff assist with various community service initiatives throughout the season.


Hispanic Heritage Month Celebration The Falcons celebrate Hispanic Heritage Month through school visits, football camps and other events throughout the state.

Falcons in the Community blog »


Breast Cancer Awareness The Falcons players, cheerleaders, associates and women’s association participate in several events throughout the season to support efforts to find a cure for breast cancer.

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Back to Football Friday is a national celebration of NFL team pride.  Read More »


The Atlanta Falcons and Rooms To Go have teamed together to brighten the lives of deserving children in Metro Atlanta.  Each week one of three featured Falcons players, Michael Turner, Todd McClure and Brent Grimes, the Atlanta Falcons Cheerleaders and the caring people from Rooms To Go will donate a Falcons Dream Room to a deserving family in our community.   Prior to each home game, one of the special makeovers will be featured on Falcons Game Day Live on CBS Atlanta (WGCL Channel 46) and in-stadium on the video board.   All furniture is provided courtesy of the fine folks at Rooms To Go.  Read more»

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