For every rushing yard gained by the Falcons offense during the 2008 season NetMOVE donated $10 to Children's Healthcare of Atlanta. Participating Falcons also made visits to all three Children's Healthcare hospitals during the season.
| Week | Rushing Yards | Donation |
|---|---|---|
| Week 1 vs. Detroit |
318 |
$3,180 |
| Week 2 at Tampa Bay |
105 |
$1,050 |
| Week 3 vs. Kansas City |
186 |
$1,860 |
| Week 4 at Carolina |
118 |
$1,180 |
| Week 5 at Green Bay |
176 |
$1,760 |
| Week 6 vs. Chicago |
75 |
$750 |
| Week 8 at Philadelphia |
77 |
$770 |
| Week 9 at Oakland |
252 |
$2,250 |
| Week 10 vs. New Orleans |
113 |
$1,130 |
| Week 11 vs. Denver |
114 |
$1,140 |
| Week 12 vs. Carolina |
133 |
$1,330 |
| Week 13 at San Diego |
141 |
$1,410 |
| Week 14 at New Orleans |
99 |
$990 |
| Week 15 vs. Tampa Bay |
175 |
$1,750 |
| Week 16 at Minnesota |
98 |
$980 |
| Week 17 vs. St. Louis |
263 |
$2,630 |